
Send transactional emails through your own Amazon SES account, with no API message bodies stored, or use SendFleet's managed infrastructure.
Added 30 Jul 2026
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SendFleet is an email platform that helps developers, startups and businesses send transactional emails and manage email marketing through their own Amazon SES account. It brings application emails, newsletters, campaigns, signup forms and automations together in one place, without charging based on the number of contacts you manage.
SendFleet makes it possible to manage growing subscriber lists without increasing your software bill just because you have more contacts. Create and manage contacts, organize subscribers into lists, collect signups through hosted or embedded forms, and build email campaigns using a visual editor. You can use pre-designed content blocks, templates, merge tags and live previews to prepare emails for desktop and mobile devices.
Create newsletters and announcements, schedule campaigns, and monitor their performance through campaign reports. SendFleet includes open and click tracking, audience segments, double opt-in signup forms and a preference centre for subscribers. Welcome automations can send emails when someone joins a list. Every marketing email includes unsubscribe options and the required sender information.
Developers can send password resets, verification emails, order confirmations and application notifications through a simple REST API. There is no SDK to install or SMTP configuration to maintain. API keys authenticate requests, and each key can be restricted to selected sending domains. Signed delivery webhooks are available on Pro and Scale plans, allowing applications to receive delivery, bounce and complaint events.
SendFleet uses a Bring Your Own Cloud (BYOC) model, meaning emails are sent through your own AWS account and sender reputation. Connect using a CloudFormation stack that creates a narrowly scoped IAM role protected by an account-specific ExternalId. SendFleet helps with SES configuration, region selection, production access requests, sending domain registration and DNS verification.
Keep track of email activity through optional 14-day delivery logs containing recipient addresses, subjects, timestamps, statuses and bounce or complaint details. API message bodies are never stored. You can turn off subject storage, switch to metrics-only tracking or disable tracking entirely. SendFleet also creates and maintains its own SES configuration set and SNS topic for delivery events, with automatic repair available for tracking resources.
SendFleet monitors bounce and complaint rates across 24-hour and 7-day periods. Choose High, Medium, Low or Off protection settings. When sending activity becomes risky, SendFleet can issue a warning and pause sending before your account reaches AWS review thresholds. You can investigate the problem and resume sending from your dashboard.
Start free with 3,000 emails and 1,000 contacts per month. Pro costs $29 per month and includes 100,000 emails, while Scale costs $99 per month and includes 1 million emails. Both paid plans offer unlimited contacts. Additional usage costs $0.10 per 1,000 emails, and paid plans let you set a monthly sending cap. AWS sending charges are billed separately to your own account.
SendFleet also provides a free WordPress plugin that connects using an API key and routes website emails through your verified sending domain. No SMTP settings are required.
SendFleet is built for developers, SaaS companies, startups, agencies, WordPress businesses and growing teams that want affordable email delivery, marketing tools and control over their own email infrastructure.
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